Price as tested: €31,795
+ Handsome, frugal, fab to drive, solid
– Pretty much nothing
= As good a mid-size saloon as you'll find
An expensive Swiss watch has become a deep desire for so many of us. The thought of the expensive weight of all that carefully assembled stainless steel and titanium, our wrists tingling at the very thought of being topped by the logo of Omega, Rolex or Tag Heuer (delete according to taste), it's a status symbol we'd all love to have. But sadly, few of us will ever afford such a timepiece. Shame.
But what if I told you that you could have something just as good, possibly even better, for a lower cost, simply by trading in your timepiece's Swiss postcode for one from Japan? It's well known in high-end watch circles that, proud though the Swiss boys are of their products and movements, they collectively weep with jealously at the carefully crafted work of Seiko. The famed Japanese watch maker can produce wrist-wear of staggering reliability and accuracy, and no small amount of beauty, for a fraction of the cost of a Rolex.
There's something similar going on in the motoring world, too. Many of us desire a slick German sports saloon; we want our driveway to be adorned with the star of Mercedes, the four rings of Audi or the Munich colours of BMW, but their prices are just out of reach. So what if I told you that you could have a car as good to drive as a 3 Series, better looking than an A4 and more reliable than a C-Class, and all you have to do is pop into your Mazda dealer?
Most of the new 6's rivals come with 1.6 or 2.0-litre Diesel engines with outputs of around 115 to 120bhp, Band A emissions and a price tag circling the €26,000 mark. The Mazda, by contrast, has a price tag of €31,795 (for the diesel Sport model, which Mazda Ireland reckons will be its strongest seller), has a 2.2-litre engine with a muscular 150bhp and 380Nm of torque (an even more powerful 175bhp, 420Nm version is also available) and yet still hits that Band A emissions target, with 108g/km costing you just €180 a year to tax.
How has Mazda done this? Carefully, is the short answer. Its SkyActiv programme, which debuted on last year's very impressive CX-5 SUV, isn't one big whizz-bang fuel saving system but rather, like BMW's EfficientDynamics, a series of incremental improvements in every area. A little less friction here. A saving of a kilogram there. A touch less wind resistance somewhere else. It all adds up and the final sum of these parts is that low Co2 figure and a commensurately low fuel consumption of, claims Mazda, better than 65mpg on average. Part of that efficiency comes from a combination of i-Stop that kills the engine when you're waiting at the lights and a new system called i-ELOOP which uses a capacitor (like a battery; it reacts faster than a conventional battery but won't hold a charge for very long) that can power the electrical systems for up to a minute, independent of the engine, and recharges in just seconds from leftover braking energy. Clever stuff and the re-start time of the i-Stop is impressively fast.
Even so, I doubt you'll be able to match that fuel figure in real world driving, partially because almost no car ever does match its claimed figure, but partly because it's very hard to resist driving the new 6 in a somewhat brisk fashion. The last generation of 6 felt solid, planted and even a touch hefty to drive. This new one continues that tradition in part, but there's also a new-found litheness, a sense of fluidity and a truly engaging driving experience. The steering is the outright star here, feeling almost Jaguar-like in its combination of weight (except at parking speeds when it can occasionally get oddly heavy) and with great levels of feedback. It's a very confidence inspiring car, the 6, and even at very high continental motorway speeds, feels safe, secure and reactive. The ride quality, as long as you don't go for the optional 19" wheels, is also exceptionally supple.
Refined too. There's a rustle of wind noise around the mirrors at 120kmh and a touch of road and tyre noise on coarser surfaces, but the SkyActiv diesel 2.2 is impressively quiet and even manages to sound a little bit entertaining at higher rpm, with a gruff warbling noise rather than the usual bland diesel blare.
The cabin marks a particularly high point for the 6. It's very similar to the CX-5's to look at, but the quality of the materials has kicked up a notch and while it's a touch dark at times, it's also a terrifically comfy and pleasing space in which to spend time, helped in no small part by a well-located driving position and expensive-looking, clear instruments. There's good space in the back too although the boot is a touch smaller than much of the competition. Family buyers will be pleased to see that Mazda is emphasising the safety levels of the 6, with a host of new electronic aids including a city braking system that slams on the anchors if it senses you're going to run up the back of the car in front, a lane keeping warning and a blind spot monitor, as well as radar guided cruise control.
It's also a very good looking car, much more obviously so in the flesh (so to speak) than in photos, where the sweeping lines are more obvious and the muscular stance more noticeable.
That €31,000 price tag may hurt the 6's chances though. Its rivals all have significantly lower price points, even if they are for lesser engines with less equipment. Mazda is effectively competing with bottom-end versions of the BMW 3 Series and Audi A4 at that price too, and while it's a lovely car, that's a tough battle for any mainstream car maker, and Mazda has as yet no plans to try and match or beat the Koreans in the warranty war; three-year unlimited mileage is your lot.
But just as a Seiko will have true watch afficionados nodding in quiet respect, so I reckon this new Mazda 6 will have true car fans doing the same. Gorgeous, lithe to drive and solidly built, and with astonishing fuel efficiency, it's an early nod for one of the best cars of 2013.
Facts & Figures Mazda 6 2.2 SkyActiv-D Sport 150
Price as tested: €31,795
Range price: €28,745 to €38,895
Capacity: 2,191cc
Power: 148bhp
Torque: 380Nm
Top speed: 211kmh
0-100kmh: 9.1sec
Economy: 4.2l-100km (67mpg)
CO2 emissions: 108g/km VRT Band: A3. €190 road tax
Euro NCAP rating: Not yet tested
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